Archive for July, 2009
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Jul 28, 2009
No CommentsDeciphering the Market Strategy for Exacting Results
How to communicate your company’s search engine marketing strategy to achieve the marketing results, your business needs? Talk to any SEO firm in St Louis, and many speak a jargon so technical that it exceeds normal comprehension. The purpose of any marketing campaign is to cultivate new business and customers. Search engine optimization (SEO) and...
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Jul 22, 2009
No CommentsPart I: Twittering More Business
How-to use Twitter to attract more business? Twitter is a hot search engine marketing topic, these days. From Oprah, Gwyneth Paltrow to politicians, everyone’s talking about Twitter. For savvy marketers, it has become merely a high-powered marketing engine. But while many end users gloat about their Twitter utilization, many of us are scratching our heads...
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Jul 10, 2009
No CommentsWhat Output Metrics Say About Your Email Campaign
Email marketing is not only an eco-friendly means for promoting an organization’s products and services, but it is a cost effective search engine-marketing (SEM) tool. There are five areas to measure the efficacy of an email-marketing proposition. Refer to the following output metrics to glean the results of your email marketing campaign: Bounce rate: measures...
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Jul 02, 2009
No CommentsOther Search Engine Marketing Tools Matter – Too
Search engine marketing firms emphasize the importance of marketing a company’s website, creating a blog and being listed on the top major search engines. Quite often, traditional marketing tools, such as press releases, strategic partnerships and direct mail newsletters are just as equitable, online. These mediums fortify product awareness and link popularity. This week we’re...
