Author Archive
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Jul 02, 2010
No CommentsKeyword Research Methods for Effective SEO
One of the most important aspects of a successful PPC campaign is choosing your keywords. Choosing the wrong keywords for your campaign can result in users never finding your site or can waste your advertising budget on non-targeted traffic. But how do you choose your keywords? There are countless tools to estimate search volume and...
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Jun 09, 2010
No CommentsWho Made the Assist to your Conversion Goal?
When it comes to soccer, in theory it is pretty simple– you need to put the ball in the back of the net. When this happens it is usually the goal scorer who gets the most credit, but what about the defense who got the play rolling? In reality there is far more to a...
