Archive: Uncategorized
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Jul 02, 2010
No CommentsKeyword Research Methods for Effective SEO
One of the most important aspects of a successful PPC campaign is choosing your keywords. Choosing the wrong keywords for your campaign can result in users never finding your site or can waste your advertising budget on non-targeted traffic. But how do you choose your keywords? There are countless tools to estimate search volume and...
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Jun 01, 2010
1 CommentSEO Vs. SEM – What’s the Diff?
They sound pretty similiar – SEO and SEM, but they actually refer to two different parts of the same Internet marketing strategy. Obtaining website traffic through search engines falls into two major categories — search engine optimization (SEO or organic search) and search engine marketing (SEM or paid search). SEM is a much broader term than SEO,...
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Jan 24, 2010
No CommentsThe Content Management System That Bolsters SEM: Part I
Which content management system accommodates the specifications of your search engine marketing...
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Jan 08, 2010
No CommentsSearch Engine Optimization Tips 2010
Search engine optimization tips for the non-technical...
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Sep 25, 2009
No Comments4 Basic Questions you should be Asking Your SEO Company
1. What am I doing to be noticed? The web is a crowded place and it can be hard, but not impossible to stand out. Make sure your SEO Company is providing you with relevant inbound links and keyword heavy content. Other ways for search engine spiders to find your site is to have a...
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Aug 18, 2009
No Comments5-Reasons Blogs Influence Consumers
It’s no secret that blogs and other social networking platforms are redefining how businesses reach their target markets. As print advertising continues to dwindle, blogs remain instrumental for effective online marketing. There are five underlying reasons that blogs are influential: Awareness. Exposing brands to the target market. Consumers are in quest of resourceful information. Sometimes,...
