Content Management Systems Bolster Search Engine Marketing Part II

In part one of Content Management Systems that Bolster Search Engine Marketing, the president of The Net Impact, Steve Thomas revealed how Auctori™ is distinctive from other content management systems  — in that it works in accordance with the search engine marketing strategy. The following interview bytes cover some of the most frequently asked SEO and efficacy questions associated with the CMS.

Q: Rumor has it that Auctori™ resembles the Microsoft Word document programming. Is it true that the content management system is as easy to use as Microsoft?

 

Thomas:

Developed by the Unified Development Inc. (Unidev ®), Auctori is a Microsoft Certified Web Content Management System (WCMS) built for search engine optimization (SEO).

In other words, the content management system is intended to mimic some of the interface qualities that end users are familiar with using, associated with a Microsoft Word document. 

Q:  How long does it take the average admin to learn the basics of search engine optimization to properly use the Auctori content management system?

Thomas:

The training is easy and almost unnecessary. Since the Auctori content management system is as straightforward to use as Microsoft ® applications, it is easy for most end users to learn to add, update, and modify content without any previous HTML experience. Most administrators catch on in a short period of time. 

 

Q: Is Auctori cost effective?

Thomas:

If you compare the hourly cost of making Website design changes to updating content in-house the savings is astronomical. In other words, dollar for dollar Auctori affords a cost effective search engine optimization solution with a substantial return on investment.

 

Q: What if a company decides to add a new market niche to their menu of services, how does the content management system integrate the additional search engine optimization components?

Thomas

When The Net Impact developed the Auctori content management system for search engine optimization, we did it to ease organization’s productivity and costs. Since our core competency is Website design and SEO, we can customize any specification, accommodating any design request.

Post your content management system questions below.

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